No money.
No tech team.
We build it anyway.
If you have a digital product idea worth building, CodeCraft will build your MVP — in exchange for equity or revenue share. No upfront fees. Ever.
✓ What we build
✗ What we don't build
How We Structure It
We don't charge hourly rates or project fees. Instead we structure every partnership around shared outcome — one of three ways.
Equity
We build your MVP and take a stake in your company. No cash changes hands. We win when you win — our incentives are completely aligned with your success.
Suitable for
Best for pre-revenue founders with a clear digital product idea, a defined market, and the drive to execute.
Revenue Share
We build or grow your digital product and earn a percentage of the revenue it generates. No dilution. You only pay us from what we help you make.
Suitable for
Best for founders with early traction and revenue who need a tech partner to scale their digital product.
Hybrid
A blend of equity and revenue share structured around your stage, the scope of what we build, and the risk profile of the engagement. We figure it out together.
Suitable for
Best for founders between stages — some traction, clear upside, and a defined digital product to build.
How It Works
Apply With Your Idea
Tell us what you're building, the problem it solves, and the market you're going after. No pitch deck required — clarity of thinking matters more.
We Review & Respond in 48 Hours
Our team evaluates every application — market size, founder clarity, digital feasibility, and long-term potential. If there's a fit, we schedule a call.
Full Team Discovery Call
Our designers, engineers, and strategists all join. You present your vision in detail. We ask hard questions. This is a two-way evaluation — we're choosing each other.
We Agree on Terms
Equity percentage, revenue share structure, scope of what we build, IP ownership, and vesting terms — all agreed upfront, transparently, before a line of code is written.
We Build Your MVP
Our full team executes — product design, development, and launch. You focus on the business side. We focus on building a product your first users will actually use.
Not every idea is accepted. We take on 2–3 founders per year. The bar is high because our commitment is total — we're building alongside you, not for you.
What We Look For
A digital product idea
Your core offering must be a digital product — an app, platform, SaaS tool, or web product. We don't build physical products or hardware.
Founder clarity
You know what you're building, who it's for, and why it will win. Vague ideas don't make it past the first call — but you don't need a finished plan.
A real problem worth solving
The problem is large, genuine, and underserved. We look for markets where the right digital product can build a defensible position.
Execution intent
You're ready to move. Not still ideating, not waiting for perfect conditions — ready to build now and take responsibility for the business side.
Common questions
Everything we get asked before a first call.
What exactly do you build?
Digital products only — web applications, mobile apps, SaaS platforms, marketplaces, B2B tools, consumer apps. We don't build physical products, hardware, or businesses that depend on physical inventory.
How much equity do you take?
It depends on the stage, the scope of what we build, and the model we agree on. Typical equity ranges from 2–10%. We discuss this on the first call — there's no fixed template.
Do I need to pay anything upfront?
No. That's the entire point of the Founders Room. If you had the capital to hire a dev team, you wouldn't need us this way. We evaluate the opportunity on its own merits — not your current cash position.
What does 'MVP' mean in practice?
A working, launchable version of your core product — enough to get your first real users, validate the idea, and attract further investment or revenue. Not a prototype. Not a mockup. A real product.
How many founders do you work with at once?
We deliberately limit ourselves to 2–3 active partnerships at any time. Quality of execution over volume of engagement — each founder gets our full team's attention.
How long does the partnership last?
There's no fixed term. We stay involved as long as we're adding value and the relationship works for both sides. Most partnerships run 12–36 months through MVP, growth, and scale.
What happens if things don't work out?
We structure every partnership with clear exit terms from the start. IP ownership, equity vesting schedules, and separation terms are agreed upfront — before we build anything.
What if my idea isn't accepted?
We'll tell you why, honestly. Sometimes it's timing, sometimes it's market size, sometimes it's fit. We'd rather give you useful feedback than a polite no.
Got a digital product idea?
If you have a clear vision for a digital product and a market worth going after — apply. The first conversation costs nothing and commits neither side to anything.