Founder Partnership

Build Together.

For selected founders, CodeCraft offers partnership-based execution — where we invest our capability in your vision, not just our hours.

Partnership Models

Equity

We build alongside you and take a stake in the outcome. Aligned incentives, shared upside — we win when you win.

Suitable for

Best for pre-seed to seed stage founders with strong vision and a defensible market.

Revenue Share

No equity dilution. We earn a percentage of the growth we help generate — purely performance-based. You only pay when we deliver results.

Suitable for

Best for established businesses with existing revenue looking to grow a specific channel.

Hybrid

A structured blend of equity and revenue share — designed around what makes sense for your stage, our contribution, and the risk profile of the engagement.

Suitable for

Best for companies between stages — enough traction to share revenue, enough upside to share equity.

How It Works

01

Book a Discovery Call

No upfront charge — ever. We begin every conversation without financial barriers so the right founders aren't filtered out by cost.

02

Entire Team Joins

Our designers, engineers, and strategists all join the first call. You're talking to the people who will actually build your product — not a sales rep.

03

You Present Your Vision

Walk us through your vision, the market opportunity you see, your execution plan, and where you are right now. Be specific — we engage seriously.

04

We Evaluate Fit

We assess founder clarity, market size, competitive dynamics, and long-term potential — candidly, on both sides. This is a two-way evaluation.

05

Selected Founders Move Forward

Not every startup is accepted. The ones that are get our full team's commitment — treated as a co-founder relationship, not a client engagement.

Not every startup is accepted. We take on 2–3 partnerships per year. The bar is high because our commitment is total.

What We Look For

Founder clarity

You know what you're building, why it will win, and who it's for. Vague ideas don't make it past the first call.

Real market opportunity

The problem is large, real, and underserved. We look for markets where a great product can build a defensible position.

Execution intent

You're ready to move. Not still ideating, not waiting for perfect conditions — ready to build now.

Honest communication

Partnership only works with transparency on both sides. We share ours; we expect yours.

Common questions

Everything we get asked before a first call.

How much equity do you take?

It depends on the stage, the scope of our involvement, and the model we agree on. Typical equity ranges from 2–10%. We discuss this transparently on the first call — there's no standard template.

What if we can't afford any upfront fees?

That's fine. Pure equity partnerships exist for exactly this situation. We evaluate the opportunity on its own merits — not your current cash position.

How many partnerships do you take on at once?

We deliberately limit ourselves to 2–3 active partnerships at any time. Quality of execution over volume of engagement.

What do you actually build?

Whatever the product needs — website, web app, mobile app, growth systems, brand, marketing. Our full service stack is available to partnership founders.

How long does the partnership last?

There's no fixed term. We stay involved as long as we're adding value and the relationship is working for both sides. Most partnerships run 12–36 months.

What happens if things don't work out?

We structure every partnership with clear exit terms from the start. IP ownership, equity vesting schedules, and separation terms are agreed upfront — not when things get complicated.

Think we should talk?

If you have a clear vision and a market worth going after, reach out. The first conversation costs nothing and commits neither side to anything.